Business Models and Open Innovation (4112347B)

Location

 All businesses, including high-tech and traditional low-tech companies, place a high priority on innovation, because new ideas, products and processes can translate directly to higher profits and corporate growth. While not all innovation leads to prosperity, companies have discovered that those that don't innovate die on the vine.

This course begins with a review of the historical and evolutionary development of business systems and the increasing role of innovation in sustaining an enterprise. You will identify the sources of innovative success and failure inside corporations, as well as how to develop and sustain the ability to innovate. This is a project-driven class, and participants will work collaboratively to foster innovative thinking when considering alternative strategies and solutions.