How CFOs are Driving Growth | Dallas | April 12, 2012
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Overview
Event Details
| Date: | April 12, 2012 |
| Time: | 8:00 AM - 10:30 AM |
| Location: | Dallas Marriott Suites Market Center 2493 North Stemmons Freeway Dallas, TX 75207 |
| Cost: | Free |
Finance leaders are being asked to do more these day, and not just more in their existing roles. Finance leaders are increasingly looked at as agents of change in an area where we have traditionally not played: growth. CEOs and boards are giving finance leaders more product-line responsibility, more GM roles, and more exposure to sales and marketing organizations. They are trying to bring the intelligence formerly reserved for optimizing internal operations into the side of the business that is responsible for top line growth. Are you ready to answer that call? We have experts here to tell you, over an engaging networking and educational breakfast, what they have learned about driving growth in their companies. Participate in an open roundtable and get your questions answered by your peers who have been there.
Agenda
| 8:00 AM | Light Breakfast, Registration, and Networking |
| 8:30 AM | Welcome and Opening Comments Ernie Humphrey, VP Educational Programs, Proformative |
| 8:35 AM | Driving Top Line Growth: What can the CEO/CFO do to drive growth? Bill Aiken, Principal & CEO, Abacist Group |
| 8:50 AM | What Finance can do to Drive Growth David Wagner, Senior Vice President and Chief Financial Officer, Entrust |
| 9:05 AM | How do People, Process & Technology Play a Role in Enabling Growth? Keri Brooke, VP Marketing, Host Analytics |
| 9:25 AM | Roundtable Discussion and Q&A Bill Aiken, Principal & CEO, Abacist Group Keri Brooke, VP Marketing, Host Analytics David Wagner, Senior Vice President and Chief Financial Officer, Entrust Moderated by Ernie Humphrey, VP Educational Programs, Proformative |
| 10:30 AM | Event Adjourns |
Speakers
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Bill Aiken Principal & CEO, Abacist Group Bill has extensive experience in helping companies off all sizes achieve their growth goals. He is the founder and CEO of Abacist Group, a boutique consulting firm focused on Corporate Performance Management. Bill gained significant business operations experience working for 10 years at PepsiCo & Frito-Lay with their Finance, Sales and Marketing organizations. When Bill left PepsiCo to launch Abacist Group, he was the Finance Director for PepsiCo’s $7 Billion Strategy Grocery channel. Prior to PepsiCo, Bill worked for a small B2B company in Dallas, Nortel in Richardson, TX, as well as the major consulting firm Andersen Consulting in Washington DC. Bill earned his bachelor’s degree in economics from Washington and Lee University in Lexington, Virginia and his MBA with a concentration in Finance from the University of Texas at Austin. |
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Keri Brooke VP Marketing, Host Analytics Keri currently manages Host Analytics' product marketing activities. She also oversees lead generation, PR and Analyst Relations. Keri has over 15 years' experience in the CPM space. Previously, she managed the highly successful release and launch of Hyperion Planning and subsequently ran Product Marketing for all of Hyperion's packaged applications. During her time in corporate marketing Keri managed Hyperion's global launch and marketing programs. Most recently Keri was with Oracle where she led the Product Management team responsible for all the Oracle EPM Planning products. Prior to working in the high tech industry, Keri held positions in Finance and IT for large organizations such as Ciba Geigy and Unilever. Keri is a chartered UK accountant and has a BA (Hons) in Economics from the University of Sussex. |
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Ernie Humphrey VP, Educational Programs, Proformative Ernie Humphrey has over 15 years of experience in treasury and finance, encompassing working capital management, financial risk management, investment management, financial reporting and acquisition integration management. Ernie currently serves in the role of Vice President, Membership & Marketing at Proformative where his responsibilities include developing and delivering best-in-class, free professional resources for treasury and finance professionals. Formerly, Ernie served as the Director of Treasury Services and as a Director of the Corporate Treasurers Council for the Association for Financial Professionals. Ernie has extensive practical experience in the areas of international cash management, global insurance, and acquisition integration. Ernie has a BS and MS in Economics both from Purdue University. |
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David Wagner Senior Vice President and Chief Financial Officer, Entrust David is the senior vice president and chief financial officer of Entrust. Wagner joined Entrust in 1996 as controller when he helped guide the company onto becoming a public entity, then back to a privately held Entrust in the 2009 Thoma Bravo acquisition. Wagner's broad experience at Entrust includes significant involvement in all of the organization's public offerings and cross-functional responsibilities both in finance and operations. Prior to his appointment as CFO he served as the company's vice president, controller and treasurer since 1999. Prior to joining Entrust, he held various finance and accounting positions at Nortel Networks from 1991 through 1995, and at Raytheon Systems from 1982 to 1991. Wagner is a graduate of The Pennsylvania State University where he received an undergraduate degree in accounting and a master's of business administration. |
Sponsors
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Host Analytics offers the only full SaaS Corporate Performance Management (CPM) suite which helps CFO’s drive fact based decision making throughout the organization and put rigor into financial processes. Host Analytics' on-demand CPM solution helps executives see the full implications of decisions—both risk and reward. Finance departments using Host Analytics enjoy lower headcount costs, streamlined budgeting, planning, scenario analysis, financial reporting and consolidation processes. Unlike traditional in-house solutions that require a large capital investment up front and specialized personnel to support them, Host Analytics customers get started by paying an annual subscription fee that includes all maintenance & support. The result is vastly improved decision making and faster returns on their CPM investment. |
Location
Dallas Marriott Suites Market Center
2493 North Stemmons Freeway
Dallas, TX 75207
Learning Objectives
After attending this event you will be able to:![]() | Assess how other CFOs are driving growth in their companies |
![]() | Determine how you can use the office of the CFO to build top-line growth |
![]() | Define how to leverage technology to improve your ability spot growth opportunities and to reduce labor-intensive tasks in your group to allow for less time on debits and credits, and more time on company growth |
CPE Information
Prerequisites:
No advanced preparation is required prior to attending this event
Program Level:
Basic
Contact Information:
For more information regarding the event including complaint and program cancellation policies, please contact our offices at (408) 400- 3993 ext. 106, or send an e-mail to events@proformative.com
Delivery Method:
Group-Live
Proformative is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.
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