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Keep Employees Engaged for Best Results

Regardless of an organization's size, maximizing employees' potential is a top goal for business leaders. Often, the ability of managers to keep staff members happy in their positions will be the difference between having a quality workforce and a team of professionals who aren't striving for success. Businesses, listen up. If your ployees aren't engaged, their lack of interest could be costing you money through higher turnover rates and lower productivity.

According to a recent survey released by market research and consulting firm Temkin Group, 57 percent of employees throughout the United States are moderately or highly engaged, while the most engaged employees are thought to be an older, male, college educated and African-American. Staff members that enjoy their work and will volunteer their time for the greater good of the company will prove to be true assets for the business for years to come.

Engaged Employees Have More Dedication
Business owners value employees who are willing to stay at the office late or provide extra guidance to new hires. The survey found staff members who are believed to be engaged are two times more likely to do these things, while they are nearly three times more likely to suggest improvements for the company. Team members who are happy and satisfied in their roles were also found to be far more likely to recommend family members or friends to join the company.

"It may not show up on any balance sheet, but a highly engaged workforce is one of the most valuable assets that an organization can possess," said Bruce Temkin, customer experience transformist and managing partner of Temkin Group.

The Nature of the Business Could Play a Role in Engagement
Meeting career goals can definitely lead to higher satisfaction levels. That is demonstrated in the survey, with professional services and construction companies boasting the highest level of employee engagement., while travel and retail firms have the lowest. Staff members were also found to be happier working for employers that are more successful. The research revealed roughly 75 percent of employees in companies with significantly above-average financial performance are moderately or highly engaged, while staff members are pleased at less than half of firms with subpar financial results.

How Can Business Leaders Increase Engagement?
Highly motivated staff have been shown to benefit employers more than employees who are simply going through the motions at the workplace. While there are some things employers cannot change about their team, they can do some things to hopefully increase their engagement level. A special article for the Financial Post written by Ginny Macdonald, principal of Pointcross Consulting, provides some tips business leaders can try to get the most out of their staff.

  • Provide a clear path to success: Detractors such as overlapping mandates, conflicting priorities and insufficient resources can play a role in decreasing the productivity and overall morale of an employee. By getting rid of some of the bothersome tasks staff have to deal with, business leaders will find they will be more engaged in the workplace.
  • Cut out the busy work: Many employees are brought on by companies because they have stellar resumes and extensive job experience. However, giving these team members work that isn't challenging or meaningful can make it easy to lose interest. Make sure all members of the workforce are always mentally stimulated.
  • Clarify what is asked of staff: Employees are often turned off by their jobs because they aren't given a clear direction. It's important to be as specific as possible when delegating assignments to staff members, giving them a jumping off point.

Are your employees engaged and willing to go the extra mile in the workplace? What can you do to make staff members happier at the office?