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Webinar Recording

The CFO's Role from the CEO's Chair

Date: Tuesday, January 5, 2016
Time: 2:00 pm - 3:00 pm EST
The first rule to success is learning how to understand expectations from those we serve. Often times, there is a wide gap between our perception of the role we play in finance and the expectation from the corner office.

Participants will learn how to define their personal Brand within their organization and then understand the differences between the profile of a CFO and that of the CEO. More importantly, participants will gain insight on how to become more effective in their role as a confidant and a valuable asset to the CEO. The course will provide actionable and repeatable processes and real-world examples, including best practices and mistakes to avoid.

The webinar will close the gap in what the CEO expects from the finance organization and will strengthen the working relationship between CEO and CFO, thus making the CFO position an even more valuable asset to the organization.
After attending this event you will be able to:
Explore how to define your Brand
Explore how to develop a personal human capital Balance Sheet
Recognize the differences in the DNA of CFOs and CEOs
Recognize the expectations of the CEO for the office of the CFO
Explore the 10 tips to bridge the expectations gap

Speakers

Mac Martirossian, Managing Director, MThree Advisory Services, LLC
Mac Martirossian
Managing Director, MThree Advisory Services, LLC
Mac has served as the Chief Financial Officer of two publicly traded companies, transitioning his career to positions of greater responsibility in General Management, Operations, and Sales and Marketing, globally on five continents. Most recently, he served in Senior Finance and Operations executive roles at the home services division of The Home Depot. He started MThree Advisory Services in December 2009, now serving clients in five states. Mac has served on various for-profit and non-profit boards, as a Director and Chairman, including Treasurer and Chairman of the Finance Committee at the Center for the Visually Impaired.
Moderated by: Ernie Humphrey, CEO, 360 Thought Leadership Consulting
Moderated by: Ernie Humphrey
CEO, 360 Thought Leadership Consulting
Ernie currently serves as the CEO of 360 Thought Leadership Consulting. 360 Thought Leadership Consulting helps companies define and unlock the strategic value of their thought leadership programs. Formerly, Ernie served as the Vice President, Educational Programs for Proformative, and the as the Director of Treasury Services and as a Director of the Corporate Treasurers Council for the Association for Financial Professionals. Ernie has a BS and MS in Economics both from Purdue University.

Sponsor

Event Sponsor Proformative Academy
Proformative Academy - Proformative Academy™ transforms professional development for the office of the CFO through a centralized platform of collaborative learning tools, continuing professional education credits, and hundreds of courses in a range of critical categories, including technical finance, treasury, accounting, compliance, risk management, leadership, career development, technology and more.

All Proformative Academy courses, resources and tools are accessible on-demand via smartphone, tablet, laptop or PC. Each course, taught by top industry practitioners with decades of experience, is subject to peer-based reviews and ratings to ensure the highest quality curriculum possible. Whether for you or your team, Proformative Academy’s highly focused functional training and tools help you address important skills gaps, deepen your knowledge, broaden capabilities and increase your productivity.
By filling out this form you will become a member of Proformative, and are subject to Proformative's User Agreement. This webinar is provided to you for free by the sponsor, who may contact you later.

Continuing Education Information

Certified Public Accountant

  • Continuing Education Credit
    1 CPE Credit
  • Field of Study
    Personal Development
  • CPE Delivery Method
    Group-Internet
  • Program Location
    Online
  • Program Level
    Basic
  • Prerequisites
    No advanced preparation or prerequisites are required for this course.
  • Information
    cpe/qas logo
    Proformative is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have final authority on the acceptance of individual courses for CPE credit. Complaints regarding registered sponsors may be submitted to the National Registry of CPE Sponsors through its website: www.learningmarket.org.
    NASBA – Sponsor Number: 109504
More information about CPE Credits

Continuing Professional Development

  • Continuing Education Credit
    1 Hour
  • Field of Study
    Personal Development
  • CPE Delivery Method
    Group-Internet
  • Program Location
    Online
  • Information
    Your specific provider of Continuing Professional Development accreditation has final authority on the acceptance of individual courses for CPD credit.
More information about Hours

Certified Management Accountant

  • Continuing Education Credit
    1 CE Credit
  • Field of Study
    Personal Development
  • CE Delivery Method
    Group-Internet
  • Program Location
    Online
  • Program Level
    Basic
  • Prerequisites
    No advanced preparation or prerequisites are required for this course.
More information about CE Credits