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Webinar Recording

Meet the Tech Savvy CFO

Date: Friday, September 11, 2015
Time: 2:00 pm - 3:00 pm EDT
New data. New metrics. New technologies. New revenue models. From big data and network effects to the subscription economy and cloud computing, modern finance is undergoing its most fundamental transformation ever. Today, it takes a tech-savvy CFO – someone who understands and embraces the promise and power of technology and vast amounts of available data – to navigate this exciting, yet uncertain future.

Are you ready to be a tech-savvy CFO?

The modern CFO’s role is rapidly moving away from gatekeeper to information facilitator and key enabler for access to timely information across the company. Led by Brian Sommer, founder of Vital Analysis, a technology research firm, this webinar will explain how the digital economy and the internet of things is bringing accelerated, and irreversible change, to finance teams and CFOs including:

  • The need for finance to modernize now and the risks of being without a modernization strategy
  • Big Data’s impact on financial processes and planning
  • The increasingly complex reporting requirements resulting from new sources of data
  • New valuation metrics for digitally centric businesses
After attending this event you will be able to:
Understand the powerful external drivers of change affecting the office of the CFO
Recognize the new, and rapidly evolving, CFO toolsets
Understand the necessary modernization steps for tomorrow’s finance organizations


Brian Sommer , Founder, Vital Analysis
Brian Sommer
Founder, Vital Analysis
Brian Sommer founded Vital Analysis in 2007 based on the market success that accompanied his TechVentive, Inc. launch several years earlier. Brian closely follows what C-level executives think, feel and need. He is also in a unique position to diagnosis the winners and the losers in technology as he was the longest running (10 years) and most senior director of Andersen Consulting’s (now Accenture’s) global Software Intelligence unit. This position required him to pick the best possible software solutions for hundreds of clients globally. Mr. Sommer has a BBA and an MBA from the University of Texas at Austin.
Mark Gervase , Cloud Financials, Strategist Intacct
Mark Gervase
Cloud Financials, Strategist Intacct
Mark is responsible for Intacct’s product positioning, messaging, and go to market strategies with a focus on the software and SaaS industry. Prior to Intacct he marketed mobile collaboration applications for Cisco Systems, specializing in cloud, BYOD, mobile devices and applications, and wireless technologies. Earlier in his career, he worked as a CPA at a large public accounting firm with experience in taxation, audit, forensic accounting, and litigation support with a focus in the sports, entertainment, gaming, and hospitality industries. Mark has a Bachelors Degree in Economics and a Masters in Business Administration from the University of California, Berkeley.
Moderated by: John Kogan, CEO, Proformative
Moderated by: John Kogan
CEO, Proformative
John has been CFO at four technology companies, a finance executive at Cardinal Health, and in multiple roles at AlliedSignal and Cisco Systems. John has raised over $100M in equity capital and debt and has played central roles in numerous buy and sell-side transactions for both public and private companies. As COO at two companies, John also ran Engineering, Manufacturing and Customer Service operations. He has also founded, invested in and been a board member or advisor of a number of companies. John has a B.A. in Economics from Connecticut College and an MBA from the Fuqua School of Business at Duke University.


Event Sponsor Intacct
Intacct - Intacct is the cloud financial management company. Bringing cloud computing to finance and accounting, Intacct's award-winning applications are the preferred financial applications for AICPA business solutions. Intacct applications, in use by more than 8,500+ organizations from startups to public companies, are designed to improve company performance and make finance more productive. Hundreds of leading CPA firms and Value Added Resellers offer Intacct to their clients. The Intacct system includes accounting, contract management, revenue management, project and fund accounting, inventory management, purchasing, vendor management, financial consolidation and financial reporting applications, all delivered over the Internet via cloud computing.
By filling out this form you will become a member of Proformative, and are subject to Proformative's User Agreement. This webinar is provided to you for free by the sponsor, who may contact you later.

There are no CPE Credits for this Solution Demonstration.