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Webinar Recording

Predictive Business Analytics-Building Capabilities: The Recipe for Impacting Performance

Date: Tuesday, October 10, 2017
Time: 2:00 pm - 3:00 pm EDT
Today, more than ever, businesses are expected to possess the talent, tools, processes, and capabilities to enable their organizations to implement and utilize predictive business analytics to gain forward-looking insight to drive business decisions that improve outcomes and achieve desired operating results.
Join us to discover:
How companies are aligning process and technology to combine historical and real-time data into what-if scenarios and risk-adjusted forecasts - through predictive & cognitive means (think Watson from IBM or Einstein from Salesforce)
How these scenarios and forecasts improve both financial and operational performance - spanning historical to future scenarios
How putting intuitive statistical analysis into the hands of every company manager and stakeholder sharpens decision-making across the enterprise and break down data silos - give a data scientist to everyone in the company - no PHD required!

Speakers

Larry Maisel, President, DecisionVu Group, Inc.
Larry Maisel
President, DecisionVu Group, Inc.
Larry Maisel is President of DecisionVu Group, Inc., a management consultancy specializing in Corporate Performance Management, Financial Management, and IT Value Management. He is a seasoned business executive who has successfully demonstrated abilities to provide leadership in Strategy and Financial Management, and Information Technology.

He has extensive industry experiences with global organizations including MetLife, Chase, GE, Boeing, Ford,, and many other Global 1000 industrial and financial service companies. Larry has held senior executive positions at PeopleSoft, and as Executive Partner in Charge of KPMG Consulting’s Strategy and Financial Management Consulting Practice. Larry co-created with Drs. Kaplan and Norton, the Balanced Scorecard Approach. He is an accomplished author, and his most recent book is “Predictive Business Analytics – Forward-looking Capabilities to Improve Business Performance” published by John Wiley & Sons.

He is one of the foremost leaders in the area of Corporate Performance Management and Predictive Business Analytics. Larry is a CPA, CGMA, holds a BA in Economics from New York University and an MBA in Corporate Financial Management from Pace University.
Marie Jackson, Chief Marketing Officer, Kenandy
Marie Jackson
Chief Marketing Officer, Kenandy
Marie Amoruso Jackson brings over 20 years of global marketing leadership and operations experience which drives demand generation metrics, revenue growth, brand awareness and digital expertise to her role as Chief Marketing Officer at Kenandy. Prior to joining Kenandy, Jackson was Chief Marketing Officer for Retail Solutions, a big data analytics company in the retail space specializing in supply chain, sales and digital marketing solutions for many of the Consumer Products enterprise leaders.

Before joining Retail Solutions, she was EVP Marketing for Live Ops, a cloud contact center that intelligently routed work to sales and customer service agents anywhere, anytime as independent agents. She has served in a variety of marketing and business development positions in start-ups to large public enterprises including Edify, Intervoice, Good Technology and Apple Computer.

Jackson holds a Bachelor of Science from University of California, Berkeley and a Masters from Pepperdine University, The George L. Graziadio School of Business and Management.
Moderated by: Jess Bozzo, Content Manager, Argyle Executive Forum
Moderated by: Jess Bozzo
Content Manager, Argyle Executive Forum
Jess is the Content Manager for Argyle Executive Forum’s growing CFO virtual division. In her current role, Jess is responsible for the creation and implementation of virtual event themes, overviews, and working with speakers and partners to create engaging and timely content. Prior to joining Argyle, Jess got her start in audience development and marketing with NewBay Media. A graduate of Gettysburg College, and a New Jersey native, Jess currently resides in Hoboken.

Sponsor

Event Sponsor Kenandy
Kenandy - Kenandy - Kenandy empowers financial leaders to innovate and expand their business through cloud ERP. Built on the Salesforce App Cloud, Kenandy has redefined ERP by allowing companies to map their business processes and implement customized applications with agility and speed.

With the automation of operational systems including order-to-cash, manufacturing, supply chain, global financials, and distribution, Kenandy customers have the freedom to drive financial innovation and profitable growth. For more information, please visit www.kenandy.com.

Continuing Education Information

Certified Public Accountant

  • Continuing Education Credit
    1 CPE Credit
  • Field of Study
    Finance
  • CPE Delivery Method
    Group-Internet
  • Program Location
    Online
  • Program Level
    Basic
  • Prerequisites
    No advanced preparation or prerequisites are required for this course.
More information about CPE Credits

Continuing Professional Development

  • Continuing Education Credit
    1 Hour
  • Field of Study
    Finance
  • CPE Delivery Method
    Group-Internet
  • Program Location
    Online
More information about Hours

Certified Management Accountant

  • Continuing Education Credit
    1 CE Credit
  • Field of Study
    Finance
  • CE Delivery Method
    Group-Internet
  • Program Location
    Online
  • Program Level
    Basic
  • Prerequisites
    No advanced preparation or prerequisites are required for this course.
More information about CE Credits