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Webinar Recording

Automating Revenue Recognition Best Practices

Date: Thursday, March 6, 2014
Time: 2:00 pm - 3:00 pm EST There are no CPE Credits for this Solution Demonstration.
As companies move to more sophisticated business models, the process of recognizing revenue has become increasingly complex. Recognizing revenue in today’s economy is painful (on a good day). A disconnected patchwork of manual processes, error-prone spreadsheets, and outdated systems which create compliance risk exposures and time misallocation cause finance and accounting professionals to lose sleep at night.

Learn why more and more companies are turning to new technologies like cloud financial applications to bring their revenue data out of the dark and into the light. Hear best practices from one company that is revolutionizing the way it uses new technologies to automate revenue calculations, eliminate time-intensive spreadsheets, and adhere to key revenue recognition standards to stay compliant and in control every step of the way.
After attending this event you will be able to:
Understand current and emerging technology and best practices in the area of revenue recognition compliance management
Determine how to overcome some of the internal challenges that compound the complexity of revenue recognition, including distributed processes, systems and personnel
Understand the specific benefits being realized by companies that leverage automation in revenue recognition regulatory compliance


Cameron Maples, Senior Manager of Revenue, Parallels, Inc.
Cameron Maples
Senior Manager of Revenue, Parallels, Inc.
Cameron has spent over 9 years in public accounting and consulting for a wide array of companies, including a Big 4 firm, large international corporations, and small regional companies and start-ups. Throughout his career, Cameron's focus has been in the technology sector, specifically software related companies and revenue recognition. Cameron is currently in the role of Senior Revenue Manager at Parallels, focusing on global revenue recognition including technical accounting issues, interfacing with the sales organization, and working with Parallels professional services organization to record revenue for the Company’s ongoing engagements.
Mike O'Brien, General Manager, Accounting Software Applications,
Mike O'Brien
General Manager, Accounting Software Applications,
Mike has over 30 years of experience working in a variety of senior management positions across Finance, Operations, Sales, and Products in the software and service industries. Previously, Mike served as CFO for an employee benefit administration firm, where he oversaw the successful implementation of Salesforce CRM and helped grow the business 40% year over year for five consecutive years. Mike's experience lends him acute expertise in aligning strategy, technology, finance and sales. Mike graduated Cum Laude from Southern New Hampshire University with a BS in Accounting.
Moderated by: Ernie Humphrey, Educational Programs Leader, Proformative
Moderated by: Ernie Humphrey
Educational Programs Leader, Proformative
Ernie currently serves as the CEO of 360 Thought Leadership Consulting and as the Educational Programs Leader for Proformative. 360 Thought Leadership Consulting helps companies define and unlock the strategic value of their thought leadership programs by delivering comprehensive marketing services and business development strategy consulting. Previously Ernie served as the Vice President, Educational & Marketing Programs for Proformative. Ernie has overseen the content and execution of over 200 events designed to further the careers of finance and accounting leaders and related professionals. Formerly, Ernie served as the Director of Treasury Services and as a Director of the Corporate Treasurers Council for the Association for Financial Professionals. Ernie has extensive experience in the areas of educational program development and execution, online marketing, website content management, international cash management, and acquisition integration. Ernie has a BS and MS in Economics both from Purdue University.


Event Sponsor - delivers ERP at Customer Speed™. Built on the Salesforce1 Platform, FinancialForce ERP equips customer-centric businesses with a unified cloud platform and all the applications necessary to grow both the top and bottom line. Our Financial Management, Human Capital Management (HCM), Professional Services Automation (PSA), and Supply Chain Management (SCM) apps allow businesses to increase the speed in which they operate and be more responsive along every touch point of a customer’s journey. Founded in 2009 and headquartered in San Francisco, is backed by UNIT4 and
By filling out this form you will become a member of Proformative, and are subject to Proformative's User Agreement. This webinar is provided to you for free by the sponsor, who may contact you later.

There are no CPE Credits for this Solution Demonstration.