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What accounting packages integrate well with Salesforce's CRM?

What accounting packages integrate well with salesforce?Background for my company: I am with a Professional Service firm and we have outgrown our time and billing software. As we started our search I've discovered most of the new PSA don't have AR/Invoicing therefore we will need to add all our billing mangers to the accounting program. We are currently on MaS 500 and to add all the AR users needed (75 extra) will cost the same as investing in a new program. We are currently using Salesforce's CRM and my marketing director would love us to use the intergrated FinancialForce Accounting. However I haven't been able to find enough reviews to feel comfortable about the program. We need to do inter-company transactions on a daily basis between 6 partnership ledgers. The ability to see everything on a consolidated basis and an individual company level is a must. We would also like something that allows us to have a workflow for the AP invoices. Any ideas that fit the criteria but also integrate well with Salesforce's CRM?


Rob Israch
Title: Director Demand Generation
Company: NetSuite
(Director Demand Generation, NetSuite) |

Hi Shannon,

Thanks for all the detail.

Giving the fact you are using a Cloud solution for CRM, you will get the cleanest integration results with a cloud accounting system. The leading cloud financials system is NetSuite, and it can definitely handle the various requirements you have listed (AR/Invoicing, Time and expense, project accounting, and intercompany transactions, financial consolidation and reporting, built-in workflow engine and customization platform, Salesforce integration, etc).

NetSuite has a strong integration. I would recommend you look in to Celigo although Boomi and others also offer them.


Sarah Jackson
Title: Associate Editor
Company: Proformative
(Associate Editor, Proformative) |

I found these two white papers here on Proformative on integrating Accounting with SalesForce to the benefit of both:

"Salesforce CRM and PSA Integration:"


"CRM: Improve Adoption, Improve Revenue"

That should give you some actionable ideas.

Best... Sarah

Lee Qiu
Title: Internal Audit
Company: Charter School Network
(Internal Audit, Charter School Network) |

can't comment on anything else, but NetSuite expenses are worse than spreadsheet, IMHO. it couldn't even sort expense line items by dates

Kathleen Lord
Title: VP Sales & Customer Success
Company: Intacct
(VP Sales & Customer Success, Intacct) |

Hi Shannon,

I believe your concerns in wanting to find a Financial Management system that has a proven track record in delivering deep integration and workflow with your Salesforce deployment are well founded. The marketplace is littered with failed ERP solutions where deep due diligence was not been performed and decisions were based upon well intended recommendations like your marketing executive. Intacct has had great success in the marketplace especially with organizations like yours that have deployed Salesforce CRM and are now looking to migrate to a Financial system that can coexist. Please consider the link below. It is from the App. Exchange where Intacct has over 114 reviews and will provide an unbiased view of Intacct’s performance in the marketplace.

I'd be happy to discuss personally with you live.


Lynne Taylor
Title: Principal
Company: Cloud Accounting Services for Enterprise..
(Principal, Cloud Accounting Services for Enterprises (CASE)) |

Hi Shannon: The SMB I work with implemented Financialforce (FF) in Q1 of last year. We set it up over a weekend and then ran parallel with the legacy system for 3 months before switching over completely. They've never looked back. I've been working with FF since before it was "Financialforce" - back when they were still "Coda2Go" in 2009! I implemented the app then for a client and integrated it with custom objects built out to manage their business. I've been recommending it to Salesforce customers who want to leverage SF ever since. FF has continued to add features and functionality and is pretty powerful. They are rolling out some reporting capabilities next month that rival anything I've ever used in any other ERP like SAP, JDEdwards, Oracle, MAS200/500. (Believe me, I've used and/or implemented them all!) But the biggest "game-changer" for accounting and the whole company has been the use of 2 native SF features: Chatter and work flow rules. Accounting is able to deeply integrate with operations (which produce the sales invoices from costs and when services are rendered) and collaborate with the operations team using Chatter. Also, no one asks accounting any longer for copies of invoices or has to question if the bill has been paid. Everyone in the company can see it for themselves on the sales invoice or payable invoice record. Work flow rules alert A/R and A/P when an invoice is due, coming due or overdue. The company is just starting to invite customers, partners and vendors to Chatter to start proactively delivering relevant and timely information to them - including important accounting information - so more to come on that project. The company is now building out it's custom operations application on the SF's platform, so they kind of started "backward" by implementing FF first to handle primarily A/P - they do a weekly upload of the sales invoices from their custom app right now. The goal is to run all aspects of the company in the cloud however (you can see the vision here):

so FF will integrate seamlessly with the operations application to provide the costs that operations needs to bill services, and sales invoices will get posted to the general ledger once sent from the operations team. FF also has a PSA app that I'm not familiar with, but I'm wondering if you have had a chance to demo that yet? In any case, please feel free to contact me directly at lynne [dot] tayloratrsirelo [dot] com if you want to speak with me further about FF. Happy New Year! Lynne

Lynne Taylor
Title: Principal
Company: Cloud Accounting Services for Enterprise..
(Principal, Cloud Accounting Services for Enterprises (CASE)) |

Oops, one other thing. I forgot to address the multi-company issue. The SMB DOES have two separate companies. The same chart of accounts is shared by both however, certain GL accounts are only used by one or the other. It does happen that expenses for one company are paid by another, or an invoice is created in one company when it should have been done in the other. So intercompany accounts are used to correct and record amounts to the correct company. Multi-companies and multi-currencies are definitely supported and used in FF. I just wanted to address that requirement as well. Lynne

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